Advertising works. 26, Proving the payback on marketing investment : case studies from the IPA Effectiveness Awards 2022

Advertising works 26, Proving the payback on marketing investment : case studies from the IPA Effectiveness Awards 2022 26, Proving the payback on marketing investment :

Bibliographic Details
Corporate Author: Institute of Practitioners in Advertising, editor (editor)
Other Authors: Singh, Harjot, editor autor de introducción (editor)
Format: Book
Language:Inglés
Published: London : IPA [2022]
Subjects:
Institute of Practitioners in Advertising
Campañas publicitarias > Gran Bretaña.
See on Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991011520731708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Description
Item Description:En la portada: IPA
Incluye índice
Physical Description:XIX, 444 páginas : ilustraciones (color) ; 25 cm
ISBN:9780852941508

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