Cita APA (7a ed.)

Smith, B. (2023). Traffic: Genius, rivalry, and delusion in the billion-dollar race to go viral. Penguin Press.

Cita Chicago Style (17a ed.)

Smith, Ben. Traffic: Genius, Rivalry, and Delusion in the Billion-dollar Race to Go Viral. New York: Penguin Press, 2023.

Cita MLA (9a ed.)

Smith, Ben. Traffic: Genius, Rivalry, and Delusion in the Billion-dollar Race to Go Viral. Penguin Press, 2023.