Ahonen, T. T., & Moore, A. (2005). Communities dominate brands: Business and marketing challenges for the 21st century. Futuretext.
Cita Chicago Style (17a ed.)Ahonen, Tomi T., y Alan Moore. Communities Dominate Brands: Business and Marketing Challenges for the 21st Century. London: Futuretext, 2005.
Cita MLA (9a ed.)Ahonen, Tomi T., y Alan Moore. Communities Dominate Brands: Business and Marketing Challenges for the 21st Century. Futuretext, 2005.
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