Agency account handling avoiding blood, sweat and tears
This book provides marketing, advertising and branding professionals with the ultimate guide on how to handle a new account and how to successfully keep existing accounts. It is a practical handbook that lays out guidelines, tips, and techniques for professionals looking to keep their clients happy
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| Formato: | Libro |
| Idioma: | Inglés |
| Publicado: |
Chichester (West Sussex) :
John Wiley & Sons
2004
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| Materias: | |
| Acceso en línea: | Sumario |
| Ver en Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991010939639708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
