Publicidad su papel en la mercadotecnia moderna

Bibliographic Details
Main Author: Dunn, Samuel Watson, (1918- ) (-)
Other Authors: Escalona, Eduardo, traductor (traductor)
Format: Book
Language:Castellano
Published: México [etc.] : Unión Tipográfica Editorial Hispano Americana 1967
Edition:1a ed
Series:Biblioteca de altos estudios comerciales
Subjects:
See on Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991010746359708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Description
Physical Description:XIX, 700 p. : il. ; 23 cm