Cita APA (7a ed.)

Kash, D. E. (1989). Perpetual innovation: The new world of competition. Basic Books.

Cita Chicago Style (17a ed.)

Kash, Don E. Perpetual Innovation: The New World of Competition. New York ; London: Basic Books, 1989.

Cita MLA (9a ed.)

Kash, Don E. Perpetual Innovation: The New World of Competition. Basic Books, 1989.