Advertising works. 24, Proving the payback on marketing investment : case studies from the IPA Effectiveness Awards 2018

Advertising works 24, Proving the payback on marketing investment : case studies from the IPA Effectiveness Awards 2018 24, Proving the payback on marketing investment :

Detalles Bibliográficos
Autores Corporativos: World Advertising Research Centre (-), Institute of Practitioners in Advertising
Otros Autores: Godber, Neil (-)
Formato: Libro
Idioma:Inglés
Publicado: London : Warc 2018
Materias:
Campañas publicitarias > Gran Bretaña.
Ver en Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991010462879708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es

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