APA (7th ed.) Citation

Smith, S., & Milligan, A. (2002). Uncommon practice: People who deliver a great brand experience. Financial Times Prentice Hall.

Chicago Style (17th ed.) Citation

Smith, Shaun, and Andy Milligan. Uncommon Practice: People Who Deliver a Great Brand Experience. London ; New York: Financial Times Prentice Hall, 2002.

MLA (9th ed.) Citation

Smith, Shaun, and Andy Milligan. Uncommon Practice: People Who Deliver a Great Brand Experience. Financial Times Prentice Hall, 2002.