Cita APA (7a ed.)

Kaplan, A. (1958). Pricing in big business: A case approach. Brookings Institution.

Cita Chicago Style (17a ed.)

Kaplan, A.D.H. Pricing in Big Business: A Case Approach. Washington: Brookings Institution, 1958.

Cita MLA (9a ed.)

Kaplan, A.D.H. Pricing in Big Business: A Case Approach. Brookings Institution, 1958.