The effective use of advertising media a practical handbook

Bibliographic Details
Main Author:	Davis, Martyn P. (-)
Format:	Book
Language:	Inglés
Published:	London : Century Business 1992
Edition:	4th ed
Subjects:	Medios de comunicación social > Planificación. Planificación de medios publicitarios
See on Universidad de Navarra:	https://unika.unav.edu/discovery/fulldisplay?docid=alma991009849899708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es

Description
Physical Description:	[XV], 304 p. ; 24 cm
ISBN:	9780712654975

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