Cita APA (7a ed.)

Bennett, R. (1993). The handbook of European advertising: Media planning, marketing analysis and country-by-country profiles. Kogan Page.

Cita Chicago Style (17a ed.)

Bennett, Roger. The Handbook of European Advertising: Media Planning, Marketing Analysis and Country-by-country Profiles. London: Kogan Page, 1993.

Cita MLA (9a ed.)

Bennett, Roger. The Handbook of European Advertising: Media Planning, Marketing Analysis and Country-by-country Profiles. Kogan Page, 1993.