APA (7th ed.) Citation

Knopp, D. E. (2000). The brandmindset. McGraw-Hill.

Chicago Style (17th ed.) Citation

Knopp, Duone E. The Brandmindset. London: McGraw-Hill, 2000.

MLA (9th ed.) Citation

Knopp, Duone E. The Brandmindset. McGraw-Hill, 2000.