Branding a practical guide to planning your strategy
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Inglés |
| Published: |
London :
Kogan Page
2000
|
| Edition: | 2a ed |
| Series: | Marketing in action series
|
| Subjects: | |
| See on Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991009427409708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
| Item Description: | "In association with marketing magazine"--Port. |
|---|---|
| Physical Description: | 184 p. ; 23 cm |
| Bibliography: | Bibliografía p. [174]-177. Indice |
| ISBN: | 9780749432812 |
