ESOMAR, Rees, J. v., & Garrido Alart, G. (1989). Glossary of marketing research. ESOMAR.
Chicago Style (17th ed.) CitationESOMAR, Jan van Rees, and Ginés Garrido Alart. Glossary of Marketing Research. Amsterdam: ESOMAR, 1989.
MLA (9th ed.) CitationESOMAR, et al. Glossary of Marketing Research. ESOMAR, 1989.
Warning: These citations may not always be 100% accurate.