(1972). Ten years of advertising media research: [collected winning papers of the Thomson gold and silver medals and awards for advertising research, 1962-1971]. Thomson Organisation.
Cita Chicago Style (17a ed.)Ten Years of Advertising Media Research: [collected Winning Papers of the Thomson Gold and Silver Medals and Awards for Advertising Research, 1962-1971]. London: Thomson Organisation, 1972.
Cita MLA (9a ed.)Ten Years of Advertising Media Research: [collected Winning Papers of the Thomson Gold and Silver Medals and Awards for Advertising Research, 1962-1971]. Thomson Organisation, 1972.
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