Cita APA (7a ed.)

Quelch, J. A., Buzzell, R. D., & Salama, E. R. (1990). The marketing challenge of 1992. Addison-Wesley Publishing Company.

Cita Chicago Style (17a ed.)

Quelch, John A., Robert Dow Buzzell, y Eric R. Salama. The Marketing Challenge of 1992. Reading [etc.]: Addison-Wesley Publishing Company, 1990.

Cita MLA (9a ed.)

Quelch, John A., et al. The Marketing Challenge of 1992. Addison-Wesley Publishing Company, 1990.