Cita APA (7a ed.)

Ehrenberg, A., & Pyatt, G. (1971). Consumer behavior: Selected readings ([1st ed.].). Penguin Books.

Cita Chicago Style (17a ed.)

Ehrenberg, A.S.C., y Graham Pyatt. Consumer Behavior: Selected Readings. [1st ed.]. Harmondsworth [etc.]: Penguin Books, 1971.

Cita MLA (9a ed.)

Ehrenberg, A.S.C., y Graham Pyatt. Consumer Behavior: Selected Readings. [1st ed.]. Penguin Books, 1971.