Cita APA (7a ed.)

Hagerman, W. L. (1990). Broadcast advertising copywriting. Focal Press.

Cita Chicago Style (17a ed.)

Hagerman, William L. Broadcast Advertising Copywriting. Boston [etc.]: Focal Press, 1990.

Cita MLA (9a ed.)

Hagerman, William L. Broadcast Advertising Copywriting. Focal Press, 1990.