Cita APA (7a ed.)

Gobé, M. (2001). Emotional branding: The new paradigm for connecting brands to people. Allworth Press.

Cita Chicago Style (17a ed.)

Gobé, Marc. Emotional Branding: The New Paradigm for Connecting Brands to People. New York: Allworth Press, 2001.

Cita MLA (9a ed.)

Gobé, Marc. Emotional Branding: The New Paradigm for Connecting Brands to People. Allworth Press, 2001.