APA (7th ed.) Citation

Dahl, R. A., Haire, M., & Lazarsfeld, P. F. (1959). Social science research on business, product and potential. Columbia University Press.

Chicago Style (17th ed.) Citation

Dahl, Robert A., Mason Haire, and Paul Felix Lazarsfeld. Social Science Research on Business, Product and Potential. New York: Columbia University Press, 1959.

MLA (9th ed.) Citation

Dahl, Robert A., et al. Social Science Research on Business, Product and Potential. Columbia University Press, 1959.