Shortcut how analogies reveal connections, spark innovation, and sell our greatest ideas

A presidential speechwriter for Bill Clinton explores the hidden power of analogy to fuel thought, connect ideas, spark innovation, and shape outcomes From the meatpacking plants that inspired Henry Ford's first moving assembly line to the "domino theory" that led America into Vietna...

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Detalles Bibliográficos
Autor principal: Pollack, John (-)
Formato: Libro
Idioma:Inglés
Publicado: New York : Avery 2015
Edición:1st trade paperback ed
Materias:
Ver en Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991007552029708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es

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