Cita APA (7a ed.)

Kunreuther, H., Pauly, M. V., & McMorrow, S. (2013). Insurance and behavioral economics: Improving in the most misunderstood industry. Cambridge University Press.

Cita Chicago Style (17a ed.)

Kunreuther, Howard, Mark V. Pauly, y Stacey McMorrow. Insurance and Behavioral Economics: Improving in the Most Misunderstood Industry. Cambridge: Cambridge University Press, 2013.

Cita MLA (9a ed.)

Kunreuther, Howard, et al. Insurance and Behavioral Economics: Improving in the Most Misunderstood Industry. Cambridge University Press, 2013.