Harvard business essentials managing creativity and innovation
| Formato: | Libro |
|---|---|
| Idioma: | Inglés |
| Publicado: |
Boston, Mass. :
Harvard Business School Press
2003.
|
| Colección: | The Harvard business essentials series.
|
| Materias: | |
| Acceso en línea: | Table of contents |
| Ver en Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991007437089708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
Tabla de Contenidos:
- Types of innovation : several types on many fronts
- The S-curve : a concept and and its lessons
- Idea generation : opening the genie's bottle
- Recognizing opportunities : don't let the good ones slip by
- Moving innovation to market : will it fly?
- Creativity and creative groups : two keys to innovation
- Enhancing creativity : enriching the organization and workplace
- What leaders must do : making a difference.
