The businessman's guide to advertising & sales promotion

Bibliographic Details
Main Author: Lewis, Herschell Gordon, (1926- ) (-)
Format: Book
Language:Inglés
Published: New York [etc.] : McGraw-Hill Book Company 1974
Subjects:
See on Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991007431919708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Description
Physical Description:VI, 218 p. : il. ; 21 cm
ISBN:9780070375260