APA (7th ed.) Citation

Adams, J. R. (1977). Media planning (2nd ed.). Business Books.

Chicago Style (17th ed.) Citation

Adams, James Ralph. Media Planning. 2nd ed. London: Business Books, 1977.

MLA (9th ed.) Citation

Adams, James Ralph. Media Planning. 2nd ed. Business Books, 1977.

Warning: These citations may not always be 100% accurate.