The American television industry
| Autor principal: | |
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| Autor Corporativo: | |
| Otros Autores: | |
| Formato: | Libro |
| Idioma: | Castellano |
| Publicado: |
Basingstoke ; New York : London :
Palgrave Macmillan, ; On behalf of the British Film Institute
2009.
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| Colección: | International screen industries
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| Materias: | |
| Ver en Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991007430869708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
Tabla de Contenidos:
- Introduction
- Key Players
- Audiences and Advertising
- Television Programming
- Making TV on the Broadcast Networks
- Branded Cable Networks
- The New Economies of TV Information
- Conclusion.
