Measuring the effects of newspaper graphic elements on reader satisfaction with a redesigned newspaper using two methodologies

Measuring the effects of newspaper graphic elements on reader satisfaction with a redesigned newspaper using two methodologies

Bibliographic Details
Main Author: Pipps, Val Steven (-)
Format: Thesis
Language:Inglés
Published: Syracuse [New York] : Syracuse University Press 1985
Series:UMI Dissertation services
Subjects:
Periódicos > Edición
Publicidad > Compaginación y tipografía.
Periódicos > Diseño
Periódicos > Marketing.
See on Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991007296359708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Description
Item Description:Xerocopia del original de 1985
El autor figura de esta forma en la portada
Physical Description:186 p. ; 23 cm

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