Communication and leadership in the 21st century : the difficult path from classical public relations to genuine modern communication management

Communication and leadership in the 21st century the difficult path from classical public relations to genuine modern communication management

Bibliographic Details
Other Authors: Sievert, Holger (-), Bell, Daniela
Format: Book
Language:Inglés
Published: Gütersloh : Bertelsmann-Stiftung 2008
Subjects:
Comunicación empresarial
Organización > Liderazgo
Relaciones públicas > Empresas.
Online Access:Resumen
Sumario
See on Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991007078649708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Description
Physical Description:245 p. : il. gráf. ; 21cm
Bibliography:Incluye referencias bibliográficas
ISBN:9783892049425

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