APA (7th ed.) Citation

Brem, A. (2015). Adoption of innovation: Balancing internal and external stakeholders in the marketing of innovation. Springer.

Chicago Style (17th ed.) Citation

Brem, Alexander. Adoption of Innovation: Balancing Internal and External Stakeholders in the Marketing of Innovation. Cham [etc.]: Springer, 2015.

MLA (9th ed.) Citation

Brem, Alexander. Adoption of Innovation: Balancing Internal and External Stakeholders in the Marketing of Innovation. Springer, 2015.

Warning: These citations may not always be 100% accurate.