Investigación de mercados
Main Author: | |
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Other Authors: | , , , , |
Format: | Book |
Language: | Castellano |
Published: |
México [etc.] :
McGraw Hill
impr. 2005
|
Edition: | 2a ed |
Subjects: | |
See on Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991007040969708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
Item Description: | Traducción de: Marketing research : within a changing information environment, 2nd ed., 2003 |
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Physical Description: | XXIII, 715 p. ; 27 cm + 1 CD-ROM |
ISBN: | 9789701039687 |