Cita APA (7a ed.)

Institute of Practitioners in Advertising, Chartered Institute of Marketing, & Butterfield, L. (2003). Excellence in advertising: The IPA guide to best practice (2nd ed., reprint.). Butterworth-Heinemann.

Cita Chicago Style (17a ed.)

Institute of Practitioners in Advertising, Chartered Institute of Marketing, y Leslie Butterfield. Excellence in Advertising: The IPA Guide to Best Practice. 2nd ed., reprint. Boston, Mass.: Butterworth-Heinemann, 2003.

Cita MLA (9a ed.)

Institute of Practitioners in Advertising, et al. Excellence in Advertising: The IPA Guide to Best Practice. 2nd ed., reprint. Butterworth-Heinemann, 2003.