Strategy process, content, context : an international perspective
This is the highly anticipated new edition of the market-leading introduction to strategic management from Bob de Wit (Maastricht School of Management) and Ron Meyer (TiasNimbas Business School). Widely acclaimed for its ability to foster creative, non-prescriptive and global strategic thinking amon...
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Format: | Book |
Language: | Inglés |
Published: |
Andover :
South-Western Cengage Learning
cop. 2010
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Edition: | 4th ed |
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See on Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991006829899708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |