Strategy process, content, context : an international perspective

This is the highly anticipated new edition of the market-leading introduction to strategic management from Bob de Wit (Maastricht School of Management) and Ron Meyer (TiasNimbas Business School). Widely acclaimed for its ability to foster creative, non-prescriptive and global strategic thinking amon...

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Bibliographic Details
Main Author: Wit, Bob de (-)
Other Authors: Meyer, Ron, 1962-
Format: Book
Language:Inglés
Published: Andover : South-Western Cengage Learning cop. 2010
Edition:4th ed
Subjects:
See on Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991006829899708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es

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