Cita APA (7a ed.)

Burgelman, R. A., Maidique, M. A., & Wheelwright, S. C. (1996). Strategic management of technology and innovation (2nd ed.). Irwin.

Cita Chicago Style (17a ed.)

Burgelman, Robert A., Modesto A. Maidique, y Steven C. Wheelwright. Strategic Management of Technology and Innovation. 2nd ed. Chicago [etc.]: Irwin, 1996.

Cita MLA (9a ed.)

Burgelman, Robert A., et al. Strategic Management of Technology and Innovation. 2nd ed. Irwin, 1996.