APA (7th ed.) Citation

Maitland, I. (1996). How to plan radio advertising (1st pub.). Cassell.

Chicago Style (17th ed.) Citation

Maitland, Iain. How to Plan Radio Advertising. 1st pub. London: Cassell, 1996.

MLA (9th ed.) Citation

Maitland, Iain. How to Plan Radio Advertising. 1st pub. Cassell, 1996.

Warning: These citations may not always be 100% accurate.