Marketing encyclopedia issues and trends shaping the future
| Other Authors: | |
|---|---|
| Format: | Book |
| Language: | Inglés |
| Published: |
Lincolnwood :
NTC Business Books
1996
|
| Edition: | 1996 printing |
| Subjects: | |
| See on Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991006442309708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
| Item Description: | Precede al tít.: American Marketing Association |
|---|---|
| Physical Description: | X, 348 p. ; 24 cm |
| ISBN: | 9780844235936 |
