Marketing to the social web how digital customer communities build your business
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Inglés |
| Published: |
Hoboken, NJ :
John Wiley & Sons
cop. 2009
|
| Edition: | 2nd ed |
| Subjects: | |
| See on Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991006048639708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
| Physical Description: | xvii, 246 p. ; 24 cm |
|---|---|
| Bibliography: | Incluye referencias bibliográficas (p. 231-238) e índice |
| ISBN: | 9780470410974 |
