Advertising in the broadcast media
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | Inglés |
| Published: |
Belmont, California :
Wadsworth Publishing Co
1976
|
| Subjects: | |
| See on Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991006014389708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
| Item Description: | Includes index |
|---|---|
| Physical Description: | 349 p. : il. ; 19 cm |
| Bibliography: | Bibliography: p. 341-343 |
