Cita APA (7a ed.)

Davis, M., & Baldwin, J. (2005). More than a name: An introduction to branding. AVA ; Thames & Hudson.

Cita Chicago Style (17a ed.)

Davis, Melissa, y Jonathan Baldwin. More than a Name: An Introduction to Branding. Lausanne : London: AVA ; Thames & Hudson, 2005.

Cita MLA (9a ed.)

Davis, Melissa, y Jonathan Baldwin. More than a Name: An Introduction to Branding. AVA ; Thames & Hudson, 2005.