Fog, K., Budtz, C., Munch, P., & Blanchette, S. (2010). Storytelling: Branding in practice (2nd ed.). Springer ; Samfundslitteratur.
Cita Chicago Style (17a ed.)Fog, Klaus, Christian Budtz, Philip Munch, y Stephen Blanchette. Storytelling: Branding in Practice. 2nd ed. Heidelberg : Frederiksberg, Denmark: Springer ; Samfundslitteratur, 2010.
Cita MLA (9a ed.)Fog, Klaus, et al. Storytelling: Branding in Practice. 2nd ed. Springer ; Samfundslitteratur, 2010.
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