AdValue twenty ways advertising works for business

Bibliographic Details
Corporate Author: Institute of Practitioners in Advertising (-)
Other Authors: Butterfield, Leslie, 1952- (-)
Format: Book
Language:Inglés
Published: Oxford ; Boston : Butterworth-Heinemann 2003.
Subjects:
See on Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991005875799708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Description
Item Description:"Published in association with the Institute of Practitioners in Advertising."
Physical Description:xxvi, 224 p. : il. ; 24 cm
Bibliography:Incluye referencias bibliográficas e índice
ISBN:9780750655019