Be your own best publicist how to use PR techniques to get noticed, hired, and rewarded at work
Autor principal: | |
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Otros Autores: | |
Formato: | Libro |
Idioma: | Inglés |
Publicado: |
Pompton Plains, N.J. :
Career Press
cop. 2011
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Materias: | |
Ver en Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991005428979708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
Tabla de Contenidos:
- Communication is key
- Always have a plan (and a back-up plan)
- Be a know-it-all (in a good way)
- It's all about who you know
- The message is the medium
- Looks aren't everything (but they sure help)
- What do I have to do to get noticed around here?
- Toot your own horn (but not too loudly)
- Brush up on your social (media) studies
- Gratification doesn't have to be instant
- Every crisis is an opportunity.