Jefkins, F. W. (1986). Advertising: Made simple ([4th ed.].). Heinemann.
Cita Chicago Style (17a ed.)Jefkins, Frank William. Advertising: Made Simple. [4th ed.]. London: Heinemann, 1986.
Cita MLA (9a ed.)Jefkins, Frank William. Advertising: Made Simple. [4th ed.]. Heinemann, 1986.
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