Multimodal discourse the modes and media of contemporary communication
Multimodal Discourse outlines a new theory of communication for the age of interactive multimedia. Kress and Van Leeuwen show how two kinds of thought processes interact in the design and production of communicative messages: "design thinking" and "production thinking," the kind...
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Formato: | Libro |
Idioma: | Inglés |
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London :
Arnold
2001
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Ver en Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991005154899708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |