Cita APA (7a ed.)

King, S., Lannon, J., & Baskin, M. (2007). A master class in brand planning: The timeless works of Stephen King. Wiley ; John Wiley.

Cita Chicago Style (17a ed.)

King, Stephen, Judie Lannon, y Merry Baskin. A Master Class in Brand Planning: The Timeless Works of Stephen King. Hoboken : Chichester: Wiley ; John Wiley, 2007.

Cita MLA (9a ed.)

King, Stephen, et al. A Master Class in Brand Planning: The Timeless Works of Stephen King. Wiley ; John Wiley, 2007.