In the court of public opinion : winning your case with public relations

In the court of public opinion winning your case with public relations

Detalles Bibliográficos
Autor principal: Haggerty, James, 1965- (-)
Formato: Libro
Idioma:Inglés
Publicado: Hoboken, N.J. : J. Wiley 2003.
Materias:
Relaciones públicas y derecho > Estados Unidos.
Especialistas en relaciones públicas > Derecho > Estados Unidos.
Ver en Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991004875029708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Tabla de Contenidos:
  • This is litigation PR
  • All cases are public
  • The rules of media procedure
  • Stepping into high-profile litigation
  • The litigation-media checklist
  • Lawyers, clients and PR pros
  • Building message and credibility
  • The plaintiff's perspective
  • When your case comes to trial.

Ejemplares similares