Getting started on interactive media measurement : an informative collection of papers on interactive and Internet audience measurement including the proceedings from ARF's interactive media researchsummit and other ..

Getting started on interactive media measurement an informative collection of papers on interactive and Internet audience measurement including the proceedings from ARF's interactive media researchsummit and other ..

Detalles Bibliográficos
Formato: Libro
Idioma:Inglés
Publicado: New York : Advertising Research Foundation 1996
Colección:An ARF Research Reference Series Book
Materias:
Medios de comunicación social.
Marketing en Internet
Ver en Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991004797829708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Descripción
Descripción Física:263 p. : il. ; 28 cm

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