APA (7th ed.) Citation

Nash, E. L. (1993). Database marketing: The ultimate marketing tool. McGraw-Hill.

Chicago Style (17th ed.) Citation

Nash, Edward L. Database Marketing: The Ultimate Marketing Tool. New York: McGraw-Hill, 1993.

MLA (9th ed.) Citation

Nash, Edward L. Database Marketing: The Ultimate Marketing Tool. McGraw-Hill, 1993.

Warning: These citations may not always be 100% accurate.