Cita APA (7a ed.)

Totten, J. C., & Block, M. P. (1994). Analyzing sales promotion: Text & cases : how to profit from the new power of promotion marketing (2nd ed.). Dartnell Corporation.

Cita Chicago Style (17a ed.)

Totten, John C., y Martin P. Block. Analyzing Sales Promotion: Text & Cases : How to Profit from the New Power of Promotion Marketing. 2nd ed. Chicago [etc.]: Dartnell Corporation, 1994.

Cita MLA (9a ed.)

Totten, John C., y Martin P. Block. Analyzing Sales Promotion: Text & Cases : How to Profit from the New Power of Promotion Marketing. 2nd ed. Dartnell Corporation, 1994.