Gourville, J. T., Quelch, J. A., & Rangan, V. K. (2005). Problems and cases in health care marketing. McGraw-Hill/Irwin.
Cita Chicago Style (17a ed.)Gourville, John Timothy, John A. Quelch, y V. Kasturi Rangan. Problems and Cases in Health Care Marketing. Boston: McGraw-Hill/Irwin, 2005.
Cita MLA (9a ed.)Gourville, John Timothy, et al. Problems and Cases in Health Care Marketing. McGraw-Hill/Irwin, 2005.
Precaución: Estas citas no son 100% exactas.