Unveiling fashion business, culture, and identity in the most glamorous industry
"For most people, fashion can daze and confuse. It is, however, a fascinating phenomenon that is key to how we define our identities, and it plays a central role in our lives. Proposing a comprehensive and accessible account of the global fashion industry, this book aims to present fashion in a...
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| Formato: | Libro |
| Idioma: | Inglés |
| Publicado: |
New York :
Palgrave Macmillan
2012
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| Materias: | |
| Ver en Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991003978029708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
Tabla de Contenidos:
- Introduction - the six principles of fashion
- 1. The affirmation principle - fashion, between the individual and society
- 2. The convergence principle - the centralization of trends
- 3. The autonomy principle - the emergence and dynamics of styles
- 4. The personalization principle - fashion and its professionals
- 5. The symbolization principle - the power of signs and meanings
- 6. The imperialization principle - how fashion became systematized.
